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Why including brand in your Family Charter is key to engaging the next generation.
How embedding a brand strategy within the Family Charter helps to drive purpose and alignment.

The Rising Role of Women in Family Offices and Family Businesses
We’ve co-authored a chapter in a trailblazing new book on the rising role women of women in family offices.

Direct Investing in 2025? How building a brand will give you a competitive edge.
How a brand fosters trust, credibility, and long-term relationships to attract the best deals and talent.

Why now is the time for the Family Office Brand
We explore the untapped potential of a Family Office Brand and how it aids wealth and legacy creation.

Service Design: A New Approach
PANEL: We spoke to Simple about how harnessing Service Design and Design Thinking can transform Family Offices.

The Impact of a Family Office Brand
Your brand should act as galvanising force that drives momentum and efficiency through a compelling vision.